#Who owns boom cosmetics skin#

But there are a whole host of others, including Starface, Peach Slices and Fazit, to name a few. Church & Dwight purchased Hero Cosmetics for $630 million in September, while Peace Out raised a $20 million series A, announced Monday. They get the identity and who we are as a business.”Īcne-care brands have gained substantial attention from investors and acquirers alike. “Aside from the culture fit side of things, there is a real understanding that they get the brand, our message and what we stand for. “What was important to us in making this decision was that we got under the hood of the Heyday business and met their team and understood who would be driving it forward,” said Miller. Rymarz said there have been no planned layoffs from Heyday due to the acquisition. Zitsticka has a team of 25 employees, while Heyday has 240. Kaplan and Miller will transition into an advisory capacity moving forward, while a Heyday brand manager will serve as interim CEO. Notably, Daniel Kaplan and Robbie Miller, co-founders of ZitSticka, moved from New York to Australia in 2020, creating a logistical strain on their leadership.

When the team met with Heyday, the conversation turned to acquisition. The 3-year-old brand was exploring a Series B fundraise in the spring after already raising $7.75 million in 2019. Alternative forms of acne care are resonating with consumers.” “Heyday is excited about new and efficacious products. And patches within the acne category are outgrowing the acne category median by a mile,” said Rymarz.

#Who owns boom cosmetics skin#

“Acne is a growing category and is growing faster than skin care. The terms of the deal were not disclosed. Its retail partners include Target and Ulta Beauty.

It has four revenue channels, including wholesale, Amazon, DTC e-commerce and professional. For its part, Zitsticka has grown 100% year-over-year since its launch in 2019.